A Career in Food…


Back in the day people went to culinary school for one thing, to become a chef and then go work in a restaurant with the hopes of opening your own one day. But now days there are many avenues you can go in the food industry. And if that is your hope, then I have a book for you.

Some people think there is money in food blogging, I can assure you that is not the route to go. I personally lose money every month on this blog. It cost more to run it than the revenue I make. Which back when I was married was fine because the income wasn’t needed, but now has me seriously wondering how long I can continue to do this. My point is don’t start a food blog thinking you are going to make money and get a book deal. I didn’t start this blog for that. But there are other avenues that you can do, and even better that you can do part time while you get your feet wet so to speak.

Starting a Part-time Food Business by Jennifer Lewis shows you how to do just that. The book features real life startups and what they did to be successful, right down to their detailed budgets. Going through the channels you can sell your product whether it be wholesale, farmer’s markets, to one line retail. How to package your product. And detailed business plans which I found to be the most helpful in the entire book. It’s a great read for any of you who have ever thought about making the jump into a food based business. Maybe you make great jam and everyone you know says it’s good enough to buy. Get this book. It will help you start to finish.

Or maybe you want to ship cakes across the country? People write me all the time and ask how to package things…some even accuse me of withholding that info. I’m not withholding anything, I just don’t usually ship. Though the one time I did ship something was a pound cake. I figured it was pretty solid and should make it there, it did. This is a pretty straight forward pound cake. Scented with lime and filled with white chocolate chips. It’s great for afternoon tea.

If you are wondering why there aren’t any cut photos of this cake…because I am giving the cake away to someone who I don’t normally give stuff to. And though the usual suspects in my life are used to getting a cake with a piece sliced out of it, or two, this person is not. So just deal with it. :)

Lime-White Chocolate Chip Pound Cake

3 cups cake flour
½ tsp. baking powder
½ tsp. baking soda
Pinch of salt
1 cup buttermilk
3 TBSP fresh lime juice
Zest of one lime
2 cups granulated sugar
1 cup unsalted butter, at room temperature
3 eggs, at room temperature
1 cup white chocolate chips coated with 2 TBSP flour

Preheat oven to 350F.

Grease a 10-4 inch bundt pan or a long loaf pan (I used a 16-x-4-inch pan) using baking spray, set aside.

Using a stand mixer, cream together the butter and sugar, until light and fluffy, about 3 minutes.

Add eggs, one at a time, scraping down the bowl after each addition.

Add the lime juice and zest, and beat for one minute on medium-high speed.

Mix together the flour, salt, baking powder, and baking soda in a bowl and set aside.

With mixer on low speed, at 1/3 of the flour mixture. Then add ½ of the buttermilk. Then another 1/3 of the flour mixture. Then the remaining buttermilk. Followed by the remaining flour mixture. Mix until fully combined.

Fold in the white chocolate chips.

Bake for 60-65 minutes, or until a wooden skewer tester or knife comes out clean.

Comments

  1. Haha, imagine you sending something a package with a piece missing…unspecting consumer! ;)

  2. I will have to pass this book recommendation on to my sister. She is looking into getting her small baker’s license (I am totally making that license name up) but it sounds like this book would bring up some other good points.

  3. Thank you so much for this post! I’ve been toying with the idea of doing some baking on the side for a long time. Recently the encouragement from my treat recipents to open my own bakery has increased drastically. I’m not ready for such a huge leap, but would love to do a few small jobs here and there. I just orded the book and can’t wait to check it out!

  4. Kristina says:

    Oh boy! I have all these ingredients in the house! Which wouldn’t be so bad if I didn’t just make (and devour) your oatmeal scotchie bars yesterday. I don’t think I can keep myself from making this too.

    I wish you success with your food career in whatever way it develops.

  5. Haha!!! I always get teased about holding up dinner guests while I run off and take pictures of the food for my blog; or by showing up to a party with a slice of cake missing! Ahh the life of a food blogger.

    And thanks for sharing this book. I really have no interest of starting my own food business (despite friends and family who tell me I should) but this book sounds like an interesting read.

  6. Pound cakes are a fav in my house. LOVE THEM! Great to have a new recipe to try.

  7. Perhaps you can consider more advertising on your site. Not because I love ads, but I would hate to see a great blog like this go away. Google ads or the like, rice krispies should SO be paying you, too :)

  8. I can deal with it uncut just fine. If I want to see what it looks like cut, I can make it myself. It sounds like something that would make my hub very happy indeed.

    The book sounds like a good solid resource for ambitious foodies. Thanks for the shout-out.

  9. Yes., blogging is not an activity that brings money. It costs time and money…

    That pound cake looks so delicious.

    Cheers,

    Rosa

  10. I know you just read a book on it..but, maybe you could try to do a bit of online retail somewhere like ETSY. You’ve surely made enough original treats that people are willing to pay for.

  11. I think that book sounds like a good one, I’ll have to look into it.

    The pound cake looks amazing!

  12. Just found out that there will be an exhibition ice hockey match here in NZ between Canadian & USA players. The only name mentioned in the press release is Kyle Quincey. Our national sport is rugby football so this is going to be new for us. The portable rink takes 48 hours to assemble. It’s going to be great to get a taste. Thinking of you Peabody!

  13. Yummm pound cake!

  14. White chocolate + lime is one of my favorite flavor combinations. I agree, starting a blog does not make you a lot of money!

  15. I’m not normally one to go crazy for poundcake, but with lime and white chocolate? Yes, please.

  16. This is in the oven as I type this,cant wait to try it!

  17. The lime and white chocolate combo sounds good!

  18. This was a good recipe! Tasted nice and light and fluffy!

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